Meet ALSTAR: website chat for client enquiries in Arabic and English.

Custom systems and AI agents for professional services firms

Less chasing.More moving forward.

Connect clients, documents and approvals in a system shaped around your firm. See a workflow in action, then find the right place to start.

Find my starting point Try the workflow

Your business information stays yours
Human approval where it matters
Arabic and English
Hosting options agreed around your requirements

An approval, in 3 clicks

Example data

Check the documents. Make the decision. See the next step.1 / 3

CLIENT OPERATIONS

Matter M-0412

Document review · awaiting your decision

Intake
2Evidence
3Expert work
4Review
5Billing

Engagement letterVerified

Conflict checkVerified

Evidence intake form

Client ID documents

2 documents awaiting verification

Activity log

Example record opened. No real data.

Human approval required

Example activity

Intake form verifiedDraft sent for partner approvalInvoice matchedFollow-up scheduled

THE SYSTEMS

What slows your team down?

Pick a challenge. Explore a relevant starting point.

01Client Operations CRM

Every matter, every document, every approval in one record.

Bring the work around each client into a connected record shaped around your process.

Connected client and matter records
Documents and tasks in context
Configured approval steps

Explore the example Discuss this system

CLIENT OPERATIONSIllustrative interface

Matter M-0412

Open an item to see its next step.

The intake and supporting documents have been reviewed in this example.

02ALSTAR

Your first reply, in Arabic or English, any hour.

Give website visitors a way to ask questions using knowledge your team approves.

Arabic and English conversations
Approved business knowledge
Enquiries passed to your team

Chat with ALSTAR Discuss this system

ALSTARIllustrative interface

Try a question

Where should we start?

Start with the workflow that slows your team down. An assessment call helps define the system, scope and next steps.

03FinanceOS

Close the month without chasing anyone.

Bring financial records and the work around them into a process your team can follow.

Connected records
Clear review responsibilities
Visibility of outstanding work

Explore the products Discuss this system

FinanceOSIllustrative interface

Month-end review

2 / 4 · reviewed

01Supporting documents

02Reconciliation

03Review notesAwaiting review

04Final approvalAwaiting review

04BUILTRIQ

One construction record. Every team aligned.

Connect project information, supporting documents and approval responsibilities.

Project records in context
Document and approval tracking
Configurable operational checks

Explore the products Discuss this system

BUILTRIQIllustrative interface

Choose a project stage

Tender

Tender information and supporting documents.

Human approval required

THE WORKING DAY

Same Monday. Two ways to run it.

Switch the view. See what changes in the same working day.

Today

08:12

Approvals

Find the latest document and ask who has reviewed it.

09:30

Conflict checks

Search different files and ask colleagues what they know.

11:05

Follow-ups

Rebuild a reminder list from messages and notes.

17:40

Reporting

Collect updates from the team before writing the report.

AI, WITH A HUMAN IN THE LOOP

AI prepares the work. Your team controls the decisions.

An example of a configured workflow, with a human approval gate.

Illustrative workflow

A useful first reply

ALSTAR answers a website question using knowledge the team has approved. The conversation can lead to a client enquiry.

An enquiry to follow up

THE QUESTIONS THAT MATTER

Choose around the way your firm works.

The useful questions to ask before choosing a system.

Explore the comparison

Five useful questions to ask before choosing a system.

System configuration considerations
Consideration	Off-the-shelf	AI chatbot agency	4TRAITS proposed approach
Workflow fit	Check available configuration and extension options.	Check how the conversation connects to the underlying work.	Scope the system around the agreed workflow.
Approval controls	Check the controls included in your chosen product.	Check which actions can run automatically.	Define human approval gates for the agreed actions.
Records & integrations	Check supported records, tools and export options.	Check where enquiries and conversation records go.	Map records, responsibilities and agreed integrations.
Hosting & providers	Review the provider’s locations and terms.	Review the agency’s and its providers’ locations.	Agree supported deployment options and review the subprocessors.
Ownership & exit	Review licence and export terms.	Review ownership of data, configuration and integrations.	Customer-owned information and configuration; licensed platform; agreed customer-data export.

Mohamed Elfatih, CEO and co-founder of 4TRAITS — **Mohamed Elfatih**CEO & Co-founder, 4TRAITS

A NOTE FROM OUR CEO

Software should fit the firm, not the other way round.

Firms should be able to shape their systems around how they work, keep control of their information and know when a person needs to make the decision. That is the direction we are building 4TRAITS towards.

Every firm running on one connected system, with information it owns and AI it can trust.

Every assessment call is with me or my co-founder.

YOUR INFORMATION. YOUR CONTROL.

Your information. Clear choices.

Your region

We discuss supported hosting options and agree the deployment arrangement for your project. Providers and integrations may process data in other locations.

Your rules

Agree access, approval and data-handling requirements before the build.

Leaving us

Your business data remains yours. Export arrangements follow your agreement; platform code and reusable 4TRAITS IP remain licensed.

Review our Subprocessor Register

HOW IT STARTS

A conversation first. A clear way forward.

01
Call
Tell a co-founder where work slows down and what you want to change.
02
Assessment
We map the workflow, review the existing tools and agree what the system needs to do.
03
Build
We agree scope and delivery steps before implementation.

Commercial terms are shared by our team after the assessment.

Talk through your workflow

FAQ

A few things you may be wondering.

Does the AI ever send anything without approval?

ALSTAR can reply automatically to website enquiries using approved knowledge. In a configured workflow, your team approves the client-facing drafts and actions assigned an approval gate. Routine booking acknowledgements are automated.

Where is our data hosted?

We agree supported hosting arrangements for your deployment. The website, AI, messaging and other providers may use different locations, as described in our Subprocessor Register and your agreement.

Do we own the system and data, or license a platform?

You own your data, knowledge, documents and customer-specific configuration. 4TRAITS retains reusable platform IP and licenses the production system. Bespoke source-code transfer requires a separate signed buyout and excludes core ALSTAR and BUILTRIQ IP, reusable components and third-party materials governed by their own licences.

How long until we go live?

You receive a delivery plan after the assessment, based on the agreed scope, integrations and data readiness. We confirm the stages before the build begins.

Can we keep our existing tools?

We review what already works and assess the integrations available. The agreed scope sets out which tools stay, connect or need to change.

Does it work in Arabic?

Systems can be configured in Arabic, English or both, including right-to-left layouts. We agree the required language coverage during the assessment.

YOUR NEXT STEP

Tell us where the work gets stuck.

Bring one workflow to the conversation. We’ll discuss what needs to change and agree a clear next step.